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Международная лаборатория "Современные фотонные материалы и технологии"

Program field

Marketing for innovative small and medium enterprises (innovative SME)

Duration

1 WEEK

Dates

29.06. 2015 – 04.07.2015 (to be confirmed)

Application deadlines

10th of April

Credits

3 ECTS

Course admission requirements

Bachelor level students in respective fields (2nd year and up)

Price

500 euro (To be confirmed)

Special conditions for leading partner universities apply

Included in price

Academic content and support materials

One sight seeing tour

One Russian national dinner

Accommodation not included

Brief description:

This crash-course combines deep insight over the innovation commercialization process and its specifics in Russian Federation with the practical implementation of the knowledge while consulting the spin-offs of the ITMO University. During their studies the students will collaborate with the innovative small and medium enterprises in order to develop a market entry strategy for their innovative products.

Key modules:

Outcomes:

As a result the students will acquire practical skills and experience of marketing consulting, i.e. market research and market entry strategy development for innovative small and medium enterprises, international team-work experience and experience of working and consulting Russian innovative enterprises, as well as theoretical knowledge of advanced topics in the field of marketing of innovative products.

The certificate showing the number of earned ECTS credits.

Contact information and inquiries egoshina_ev@mail.ru